TAMIKA

ARNOLD

Digital Marketing Portfolio

Digital Marketing

Specialist

I have 2 years experience as a digital marketing specialist and 3 years as a social media manager. This portfolio is to showcase all of my previous work. I pride myself in my ambition, eagerness to learn, ability to work well in a team and keeping clients at the centre of what I do. I’ve worked with brands and small businesses to create high quality content, tell compelling stories and connect with audiences, as well as in house for a property company. My work process is fast, flexible and insights-driven.

In this portfolio, you will find what I have created from graphics, blogs to KPIs … you name it.

Educational Background

Brands I’ve worked with

Tools

Phototoshop

Trello

Canva

Dubsado

Final Cut Pro

Capcut

Figma

Framer

Mila Note

Lightroom

Google Suite

Mailchimp

Later Media

Answer the public

WordPress

Work I’ve done

Social Media Management

Assets For Life, 2023

Below is the Instagram analytics from my digital marketing specialist role at Assets For Life. I increased their reach by 339%, engagement by 51%, total followers by 3%, and reel interactions by 74%. Below you can see insights from January 2024 to February 2024.

Social Media Management

Assets For Life, 2023 to 2024

Below is the Facebook analytics from my digital marketing specialist role at Assets For Life. I increased their reach by 7.9%, followers by 0.2%, and engagement by 13.4% from December 2023 to January 2024.

Social Media Management

Assets For Life, 2023

Below is the TikTok analytics I did at my digital marketing specialist role at Assets For Life. I increased their video views by 18.2%, profile views by 68.97%, likes by 30.55%, and shares by 30% from April 2023 to May 2023.

Social Media Management

Assets For Life, 2022

Below you can see the Pinterest growth from 14th January 2022 to 22nd November 2022.

14th January 2022: 52 monthly views​

31st January 2022: 370 monthly views​

5th February 2022: 1.4k monthly views​

16th February 2022: 3k monthly views​

24th February 2022: 5.1k monthly views​

18th August 2022: 8.3k monthly views​

1st November 2022: 10k monthly views​

22nd November 2022: 13k monthly views​

Blog Writing

Assets For Life, 2022 - present

Below you can see blog posts that I have written for both Assets For Life and it’s co-founder Liam J Ryan.

How I grew Assets For Life

• Achieved 453.32% growth on social media channels including TikTok, Pinterest, LinkedIn, Google Business, and Instagram.
• Generated £5,478 in revenue from social media through new inbound leads and sales in Jan-Feb 2024.
• Boosted blog virality through copywriting, leading to higher SEO ranking and £66,039.00 profit with a 109.6% ROI in 2023.
• Secured 501 leads through social media by building strong audience relationships and creating engaging content.
• Handled client queries across multiple social media platforms.
  

Social Media Management

Koko Medispa, 2022

Below is the Instagram analytics for a social media management client where I increased their impressions by 146%, engagement by 109%, content interactions by 286%, reel interactions by 144%, post interactions by 656%, followers by 3%, website taps by 20%, email taps by 12%, and profile visits by 50% within 30 days. Below you can see insights from when I first took on this client in July to when we finished working together in August.

Social Media Management

Koko Medispa, 2022

Continued ...

Reel Creation

Koko Medispa, 2022

Below you can see Instagram reels I created for my client.

Social Media Management

Aida Burgers, 2021

Below is the analytics for a social media client where I increased their impressions by 134%, engagement by 29.6%, and reach by 91.5% within 7 days.

Graphic Creation

Rare Home Plants, 2021

Instagram feed posts created for my client.

Graphic creation

The 20 something coach, 2021

Instagram story posts created for my client.

E-book Creation

Michael Evans Fitness, 2022

E-book created for my client.

Graphic Creation

Michael Evans Fitness, 2022

Continued ...

Testimonials

"I really enjoyed working with Tamika, she worked well with the brief I gave her and really gave my instagram stories a professional look that I couldn't have achieved without her." - Mayfair, Business Coach

"It was really beautiful working with Tamika. I think we need more of Tamika out there. In fact, this is exactly what a lot of people going through social media bad days need. I’d love to have some collaboration with her in the future. Tamika was professional yet very accommodating and I think that’s what most people would love - to be able to speak with her like a friend and at the same time like a mentor. Thank you very much for all that you’ve done for me." - Deelah

"I found Tamika very helpful throughout, offering suggestions and alternative options to help me with my work. Delivered a very clean professional finish to my e-books, on time. Reliable and friendly. I would recommend her services to others." - Michael Evans, Personal Trainer

"Working with Tamika was such a pleasure! I admire her Instagram profile and how she creates her content, so it was a no brainer when deciding if I should work with her. Everything she provided was so clear, well thought out and detailed. I would happily recommend her to anyone who needs a strategy or direction for IG!" - Harriett

THANK YOU!